What UT made in booze sales this year

[rward]

http://www.chron.com/local/educatio...f-a-million-off-Miller-Lites-this-6738757.php

According to Darren Rovell that was in profit:

Texas made $812,798 by serving beer & wine at football games in 2015. Sold 145,014 cans of beer, only 738 servings of wine.

 

[Buffnik]

Such an important revenue stream along with the impact on people wanting to come to games which is very hard to quantify within that "fan experience" catchall. At UT, an extra $800k a year probably doesn't mean as much as the happy fans thing does. At CU, both are hugely important. I'd expect that with the IPF as a sponsored tailgate area going forward, that we'll be seeing more alcohol revenue than ever before for CU football games.

 

[Lukeasaurus]

There's an upside to losing !! "Insert smiley drinking beer "...

 

[MiamiBuffs]

Such an important revenue stream along with the impact on people wanting to come to games which is very hard to quantify within that "fan experience" catchall. At UT, an extra $800k a year probably doesn't mean as much as the happy fans thing does. At CU, both are hugely important. I'd expect that with the IPF as a sponsored tailgate area going forward, that we'll be seeing more alcohol revenue than ever before for CU football games.

Given the force of depression CU should easily double those sales and profit numbers. And with half the crowd size too.

In other news an AA booth and a suicide prevention booth will be added to the corner of Folsom and Colorado on game day.