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Impact of CU Basketball Success on Football?

wyomingBUFF

Well-Known Member
Maybe there’s already a thread for this, but got to thinking about what a more successful CU Hoops team could mean for the Football side of things. Below are some positives that come to mind. Can anyone think of any negatives?

Positives:
- Grows national brand awareness. CU athletics is in front of more people for more of the year
- Better financial position of AD
- Makes CU more attractive for larger apparel deal with Nike, etc.

- Would it make our fan base more engaged with CU Football?
- impact on recruiting?
- increase odds of national TV and media focus?

Thinking about historical basketball schools like UK, Arizona and Duke whose football teams may benefit from this.

What do you guys think?
 
Growing the brand and taking some financial pressure off football are very important.

Another factor is that it helps recruiting, not just because of the branding but because MBB home games are often used as recruiting events on FB official visits. If it's a hot ticket with a great atmosphere, it makes an impact on that OV. I know Tad feels the same way about taking MBB recruits to FB games during his fall recruiting period. These programs do feed off each other to create momentum. It's great to see because there is more of an adversarial relationship within many athletic departments which see themselves as competing for resources.
 
I think the financial impact is the biggest of these.

Like many (most) college athletic programs football is counted on to carry the financial load. In our down years for basketball football was the only sport making the school money.

Basketball at Colorado is never going to generate the kind of money football does but if we can be successful enough for it to pay its own way and cover even some of the cost of non-revenue sports then some of the pressure comes off football.

This is also why it is important that women's basketball and volleyball have some success. Because of title IX requirements neither is going to turn a profit but winning enough games to draw an extra 1000 or more paying fans into the Keg per contest can go a long ways towards reducing their financial draw on the athletic department as a whole.
 
I think the financial goal at CU should be for the court sports to be self-sustaining.

MBB is the main driver for that, by far. But it would also make a significant impact if WBB could start averaging 4,000+ and VB could start averaging 2,000+ fans to home games/matches and commanding more in sponsorship deals. These things are achievable. CSU averages around 2,500 for VB home matches. KSU and New Mexico average around 5k for WBB.
 
Success in MBB means we don't have to put all of our eggs in the football basket like a certain state to the northeast of us.

If the MBB covers the bills for the other sports at the Keg, that means there is room to add another sport such as men's lacrosse which would be awesome for CU fans to follow CU more year around while the Denver teams stink it up.
 
wyomingBUFF said:
Maybe there’s already a thread for this, but got to thinking about what a more successful CU Hoops team could mean for the Football side of things. Below are some positives that come to mind. Can anyone think of any negatives?

Positives:
- Grows national brand awareness. CU athletics is in front of more people for more of the year
- Better financial position of AD
- Makes CU more attractive for larger apparel deal with Nike, etc.

- Would it make our fan base more engaged with CU Football?
- impact on recruiting?
- increase odds of national TV and media focus?

Thinking about historical basketball schools like UK, Arizona and Duke whose football teams may benefit from this.

What do you guys think?
Click to expand...

Financial is the only thing. If we look at Kansas, Kentucky, Duke, etc. we have empirical evidence that basketball does little for Football.
 
BlackNGold said:
Financial is the only thing. If we look at Kansas, Kentucky, Duke, etc. we have empirical evidence that basketball does little for Football.
Click to expand...
I think successful basketball can actually hurt the football when it becomes top dog at a place because the students and school (and the brand) tilt toward basketball. Add in schools like Indiana, Connecticut, UNLV, North Carolina, Arizona, Purdue and UCLA. You may have some good seasons, but you are what you emphasize.

However, I'd say that basketball has no limits on its success as long as the school continues to be a football school. In that case, even Final Four runs or championships at places like Ohio State, Oklahoma, Florida and Michigan State only serve to enhance the brand and likely help give football a boost. These days it's all about the brand.
 
Buffnik said:
I think successful basketball can actually hurt the football when it becomes top dog at a place because the students and school (and the brand) tilt toward basketball. Add in schools like Indiana, Connecticut, UNLV, North Carolina, Arizona, Purdue and UCLA. You may have some good seasons, but you are what you emphasize.

However, I'd say that basketball has no limits on its success as long as the school continues to be a football school. In that case, even Final Four runs or championships at places like Ohio State, Oklahoma, Florida and Michigan State only serve to enhance the brand and likely help give football a boost. These days it's all about the brand.
Click to expand...

Add Wisconsin. If there is one to emulate Its them imo.
 
Gary Indiana said:
Is our basketball team really that successful? I would say our football team has had more recent and bigger success than BBall.
Click to expand...
I agree. I think our bball team has been successful by CU standards, but just average by national standards. Really both programs are probably pretty similar these days with the exception of the one good, relatively recent football season.
 
To clarify, I’m not considering CU BBall a success. I’m just not great at following hoops and was looking for a new angle to pay attention to.

If we were stronger I’d think it would help the brand of the AD, which honestly needs a lot of help right now.
 
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