Probably from the standpoint that Texas is more important to CU.
A lot of schools are more important than CU. In terms of football. Anyone who wants to ski, get and engineering or physics degree, or just wants to party knows about CU.
In terns of football, Mike Mac needs to used that folksy charm and get the players he can. If he can at some point turn this thing and start winning that gets him into more living rooms.
A hit tip to NM. Here is Oregon's TV;
Sat, Aug 30 South Dakota 3 - Eugene, Ore. Pac-12 Networks
Sat, Sep 06 Michigan State 3 7 Eugene, Ore. FOX/FOX Deportes
Sat, Sep 13 Wyoming 2 - Eugene, Ore. Pac-12 Networks
Sat, Sep 20 Washington State * 2 - Pullman, Wash. ESPN
Thu, Oct 02 Arizona * 2 - Eugene, Ore. ESPN
Sat, Oct 11 UCLA * 12 18 Pasadena, Calif. FOX
Sat, Oct 18 Washington * 9 - Eugene, Ore. FOX Sports 1
Fri, Oct 24 California * 6 - Santa Clara, Calif. (Levi's Stadium) FOX Sports 1
Sat, Nov 01 Stanford * 5 RV Eugene, Ore. FOX
Sat, Nov 08 Utah * 5 20 Salt Lake City, Utah ESPN
Sat, Nov 22 Colorado * 3 - Eugene, Ore. Pac-12 Networks
Sat, Nov 29 Oregon State * 3 - Corvallis, Ore. ABC
If you win your on the major networks more. So, under the old arrangement with the B12 about 1/4 of our games probably wouldn't have been broadcast at all. With the P12 Network us fans get every game. Ive watched a lot of hoops games on one of the pirated streams as well.