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RR Ralphie Report: Netflix announces new “Prime Time” series on Deion Sanders’ life

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Colorado Black & Gold Spring Game

Photo by Dustin Bradford/Getty Images for ONIT

We’ve got even more Buffs content to consume.

In case you were in need of even more Colorado Buffaloes and Deion Sanders content to consume, Netflix has you covered.

A new series, titled Deion “Coach Prime” Sanders, is headed to the world’s largest streaming platform next year.

“Prime Time is going primetime on Netflix in 2026,” said Sanders in a promo video for the new project.

To this point, Sanders has been no stranger to streaming services. His “Coach Prime” series, which gives an insider look at each season of his career as a college coach, has been streaming on Amazon Prime since 2022 and has been renewed for season four in 2025.

Netflix’s series will be different from Amazon’s, acting more as an encapsulation of Sanders’ journey through life to this point, as a third-year coach of the Colorado Buffaloes.

“Sanders’ blueprint for athletic reinvention is the story behind an upcoming Netflix sports series about the life of the legendary athlete,” wrote Netflix in a press release. “PRIME TIME will provide an in-depth look at one of pro sports’ most electrifying and polarizing figures, exploring his evolution from a two-sport pro phenom to a culture-defining coach and media personality. For the first time, Sanders opens up about deeply personal aspects of his life, including his relationship with his biological father, surviving an attempted suicide, and near-death health scares.”

The series will consist of three 60-minute episodes, all slated to release in 2026.

by RylandScholes
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