You’re still talking about jobs that will pay $4-$6m/year on average and have a path to the 12 team playoff.Unless you are a Deion Sanders and can bring self-driven media hype a job outside the SEC or B1G is a definitive step down. Bad teams are needed in professional sports and that is what lower-tier programs in the Power 2 will be.
Who’s in better shape right now and the next 3-5 years; Minnesota or Utah? Purdue or Oklahoma State? Colorado or Indiana? Rutgers or Kansas State?
Those programs have zero shot at the playoff going forward, while every Big 12 program I listed along with Arizona, Kansas, etc all have a chance.