If there is "no reason" then why haven't they?
Is there any reason why BAYLOR can't reach the same level of success of KU, of OSU, of KSU, of ISU, of Texas Tech? Baylor dominated the last few years of the SWC, including a victory in Folsom Field one year. Why can't Baylor get back over that hump now?
SMU has had some nice coaches. Phil Bennett was very well thought of when he took that job a few years back. Since SMU was allowed to return to NCAA play in 1989, they have had four different head coaches. Their best record that entire time was 6-6, in 2006.