I believe that the P12 has a regulation that a newly scheduled neutral site game technically has to be a home game which makes it part of the P12 media package now. Not entirely sure on the specifics, but it was to discourage teams from getting around revenue sharing by moving content out of the conference media by playing in a ESPN sponsored game like the one at Cowboys Stadium or the Georgia Dome (Oregon v LSU for instance). They each received a separate payment from that game. Throw the BYU - UofA 'neutral' site game under P12 media package and all other conference members are happy. This ASU-Notre Dame game @ cowbow stadium is an interesting one, not sure if it predates Scott's mandate, but it's essentially a ND home game in TX, and a return to Tempe (that ND is trying to screw ASU on... hope that contract was written well w/ a large buyout).
On that track, I'm not sure the P12 is doing itself any favors by having completely equal revenue sharing. Sure, do it for the conference games, but there is just not enough incentive to schedule premium or even average OOC games. P12 Net should be encouraging teams to drop the FCS games by paying a little extra to those who schedule something watchable. It does the P12 Network no good to have 10 games on an early OOC weekend with 5 timeslots and multiple overlapping FCS games. It does do the conference a lot to have USC play Notre Dame, Washington play Boise St, or Cal play Ohio State, even though those games are a much bigger risk for a loss than bringing in Idaho or whatever.
One possible benefit for a MWC scheduling preference (in football and basketball) is to get regional MWC fans to demand the Pac 12 network.... since the foorprints overlap. We put them on our network, and get the MWC fans demanding P12 from their provider (Mostly DTV, but we want strong demand for Big 4 cable companies when that contract is up). For the cable/sat providers, it's a simply a question on whether enough people in the area want the channel and whether they will change providers due to the carriage issue. The question is pretty binary, if demand isn't sufficient, the provider just says no. I'd even say that the P12 network should figure out how to facilitate minor payments to MWC teams to play 2 for 1's... or home and home's + 'neutral' site. Get a couple CSU football games on there every few years AND other teams CSU fans are interested in because of conference ties. A CU v UNM game would definitely draw interest from MWC fans at CSU and Wyoming. An Arizona v UNM game would draw interest from those same fans, and a lot more so than a CU vs ConfUSA foe.
Playing MAC, ConfUSA or ex-Big East schools would not have that same benefit because of how the rates are set up. Outside the west, providers pay essentially nothing anyway.
