Another consequence of lack of exposure due to being in 2 or 3 time zones later than the eastern TZ?
One can certainly hold LS to his failure to negotiate better (or any) media contracts with e.g., Direct TV, ESPN, etc., (and IMO, having any games on FS1 sucks) ... but he can't unilaterally force the part of the nation east of the Rocky Mountains to adequately recognize the quality of PAC 12 athletics, whether it be football or basketball. The various Pac programs pretty much have to take care of that themselves, i.e., by dominating the **** out of teams from other conferences (e.g., B1G and S$C) in both major college sports.
agree...nothing you can do about time zones....but the bowl tie ins are weak at best and not being on directv is hurting exposure more and more as time goes by.... cant see pac 12 games at most sports bars or sports books for that matter is in excusable!!