Stanford is in an area that is neither sleepy, nor small. It’s in one of the most affluent areas in the country in a dense metro area more populated than the Seattle-Tacoma metro.
I don’t expect Stanford to draw like UW (I only brought them up in response to the “students haven’t moved in yet” argument) but drawing 37k to your home opener as a top 25 program against a P5 opponent at 1:00 on a Saturday is pathetic.
Palo Alto has a population of under 75,000. San Jose is not exactly known as a major sports town and San Francisco is a pretty significant trek for folks who don’t necessarily have a connection to Stanford (especially in traffic).
Udub is a major state university located directly in a huge population center. The bulk of udub graduates are nearby. Approximately 60% of the students are from washington state.
Stanford is a small school with many students who DGAF about sports. Udub has nearly 3x the number of students and a much more centrally located campus/alumni base. It’s not a good comparison. At all.