I honestly don't think this post could be anymore wrong. It has been rehashed over and over again in the expansion thread but the issue isn't as much a tv partner as much as the passion/engagement the conference has. If the PAC 12 had a tv partner the revenues would increase but it would also be split. If the Pac gets on directv the teams would be right at the same level as the big-12 which I think it all you can really ask for. Our number are a year behind but RG said in the financial article a couple days ago that they received $31 million this year from the conference and DTV is estimated to be worth about $2.5 million per school.Here's what the issue is-The Big Ten Network has a partner in FOX. The SEC Network is ESPN backed. Hell, even the Longhorn network got their own TV partner. Larry Scott attempted to do this himself. If these networks have an investment in a conference TV network, they're more than likely to bend over backwards to put that conference's teams on their network. Why do you think Nebraska and Northern Illinois wound up on national TV? Why do you think FOX did a doubleheader that featured the likes of Purdue and Michigan State during the middle of the day on 9/23?
This is not a problem that gets fixed by expansion, and I think the only teams who would answer the phone if the Pac 12 calls at this point play in the Mountain West.....and no team in that league brings in a market we don't already have a presence in via a university or a substantial number of alums (I don't know the exact numbers, but I'd bet all four California schools have substantial San Diego alumni bases-Cal and Stanford have played SDSU on the road the last couple years, and I'd bet UCLA has too recently) outside of MAYBE New Mexico.
Here's the solution-the conference has to give up a chunk of the rights to the networks to somebody who can function as a TV partner. This shouldn't be that hard, as ratings for this sport have increased all year.
Nebraska, Michigan state, even Purdue are put in those time slots because they bring ratings, not because of the tv partner they have. Look at the ratings for games posted by awful announcing, the sec and big-10/Norte dame, dominate those numbers by a long shot.