The Guest
Guest
You don´t think it means to the conference? You think they did it because they were bored last summer and looking for something to do?
Gate, here´s why it means a lot to the conference.
Expansion to 12 teams = Championship Game = $$$$$$$$
Denver is the 18th biggest TV market in the country, SLC is the 33rd biggest and Colorado (someone correct me if I am wrong) is one of the fastest growing states in the country. The Pac 10/12 TV contract is expiring and will have to be renegotiated, the current Pac 10 TV contract sucks. By adding CU and Utah the Pac 12 added 2.4m TV sets to its footprint (combined, roughly the size of the Boston or Bay Area TV markets), which should make the new Pac 12 TV rights a ****load more attractive than the old Pac 10 TV rights = $$$$$$$$$
By adding the SLC and Denver markets the Pac 12 now also has a presence in every TV market worth a **** West of Texas.
Well done Jens. Sadly I've given out too much rep in the last 24.