On the crowd and how the fans "looked" to a national audience:
1. The marshmallows didn't "look bad on national TV." The next person to get hurt because someone threw a marshmallow at them will be the first. The announcers laughed about it, and that's the right attitude - they're marshmallows. Marshmallows.
2. Unless you actually know that the line is "**** em up, **** em up, go CU," you can't tell what the crowd is yelling when it's on the broadcast. You really can't. Watch a game with someone who doesn't know, point out the cheer, and ask them what the words are. They'll have no ****ing clue.
3. The crowd looked great on TV.
4. The Icelandic chant sounded absolutely amazing, especially in surround sound.
As for the players, I'm not going to excuse some of the **** they pulled, but:
1. Some of it is in fact on the refs: in a lot of those plays, there really should have been two calls; only calling one team in those was bull****. I almost think the league has told the refs not to call matching penalties on plays like that (has a P12 crew done it once this year, called offsetting unsportsmanlike penalties? - it's almost like they're not allowed to, which would also explain why they talk to each other so much before making the call). Anyway, when at least one player (it doesn't matter which team ) is getting a pass on ****ty behavior over and over again, things are going to get ugly. If there had been some offsetting penalties, it actually would have calmed things down a bit.
2. As noted elsewhere, it's obvious that our team hates fUCLA. The players didn't want to just beat them, they wanted to rip their guts out and stomp on their entrails. And so they tried too hard which both caused them to make some mistakes (I chalk up at least one int and two fumbles to this), and it also led to the undisciplined penalties as well. They need to learn to channel and control the hate, let it flow through them.