Woke up this morning feeling grateful to USC and UCLA. Although we like to blame the conference's struggles on mismanagement, there is a permanent disadvantage that can't be changed - the Pacific Time Zone.
No matter how well the conference was managed, it would always be at a competitive disadvantage in an era where television revenue is paramount. Simply due to the time zone. There's no way around it.
UCLA and USC were the heart of the conference. They were the only ones who could blow it up. They saw the writing on the wall, and likely did the rest of the Pac 12 a favor. The alternative was to continue down a path where we pretend we can compete with half the television revenue.
No matter how well the conference was managed, it would always be at a competitive disadvantage in an era where television revenue is paramount. Simply due to the time zone. There's no way around it.
UCLA and USC were the heart of the conference. They were the only ones who could blow it up. They saw the writing on the wall, and likely did the rest of the Pac 12 a favor. The alternative was to continue down a path where we pretend we can compete with half the television revenue.
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