If you were RG, what facilities project would you prioritize?

[LesGrossman]

Whether it is Crocs or Amazon or whomever, has anyone held RG's feet to the fire as to what we are asking for or why things have never ever happened during the most righteous period in the stadium? 2 years of sellouts and you cannot get a naming rights deal of some type to add some cash to the AD, talk about lost opportunity

It’s a complete joke and would be grounds for dismissal if he were leading a company with a profit motive

Simply no excuse

 

[Tatanka™]

Dealin’ Doug Field! Make it happen!

 

[The Alabaster Yak]

A major company isn’t paying what they are likely asking for naming rights of Folsom without knowing if the driving factor of exposure is even going to be here next year? I wouldn’t be surprised if naming rights were contingent on locking up Prime with the extension.

United Airlines. Major hub in Denver, they are the airline used for the program and they already had the NIL deal with Travis.

 

[4BienemyTDs]

A major company isn’t paying what they are likely asking for naming rights of Folsom without knowing if the driving factor of exposure is even going to be here next year? I wouldn’t be surprised if naming rights were contingent on locking up Prime with the extension.

United Airlines. Major hub in Denver, they are the airline used for the program and they already had the NIL deal with Travis.

But you already have the exposure value of Big12 TV rights to factor in.
It may sound cheap, but $1M per year for 15 years is still a good thing for the University even if it is low, so with 6-7 home games on National TV for 3 hours at a time and with the stadium mentioned over and over, the value is there.

I will stop with the wild speculation, but someone needs to ask a tougher question about whether they have tried or have been turned down, or if there is hesitation about naming rights since it is called Folsom Field and thus you have to wordsmith the name, but Folsom Field at CROCS Stadium is not the worst possible option.

 

[Tatanka™]

I will stop with the wild speculation

Bookmarked!

 

[The Alabaster Yak]

But you already have the exposure value of Big12 TV rights to factor in.
It may sound cheap, but $1M per year for 15 years is still a good thing for the University even if it is low, so with 6-7 home games on National TV for 3 hours at a time and with the stadium mentioned over and over, the value is there.

I will stop with the wild speculation, but someone needs to ask a tougher question about whether they have tried or have been turned down, or if there is hesitation about naming rights since it is called Folsom Field and thus you have to wordsmith the name, but Folsom Field at CROCS Stadium is not the worst possible option.

The Big 12 is a tier 2 college football conference and CU would likely be middle of the pack in viewers within that conference (which is pretty bad) if Prime wasn’t here.

 

[hokiehead]

Kentucky, Maryland, Minnesota -- what other power conference schools with on campus stadiums have corporate naming deals?

Why isn't this more common?

Maybe there's a good reason CU isn't doing it. I'm honestly not clear on this.

 

[The Alabaster Yak]

Kentucky, Maryland, Minnesota -- what other power conference schools with on campus stadiums have corporate naming deals?

Why isn't this more common?

Maybe there's a good reason CU isn't doing it. I'm honestly not clear on this.

Washington is Alaska Airlines Field at Husky Stadium. I’m sure there are more than those four, but I would also guess that stadium naming rights aren’t that common in CFB because the top programs only get 4-5m viewers/game on average and the majority get fewer than 1m/game on average. The $$$ likely isn’t good enough for most programs to cover up the tradition and history of their stadium with a corporate logo. I also think when your football program is bringing in $35m-$80m/year in TV revenue alone, is an extra $1m/year worth it?