difficult to find information that quantifies brand ranking, but here's two sources that seemed relevant:
WSJ - 2019 "college football value rankings"
247 - 2020 "college football's 15 most valuable programs" -- doesn't list any Pac12 schools
WSJ lists the Pac:
- Washington
- Oregon
- USC
- UCLA
- ASU
- Stanford
- Utah
- Colorado
- Cal
- Arizona
Throw in Notre Dame and a return of Maryland and that conference would be awesome in a lot of sports.I know there is zero chance of this happening so don’t hit me with the replies but how ****ing awesome would it be free ACC came in and raided Florida and Georgia in a year lol?
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Let's discuss some actual data and on the basis of this explain why USC is overvalued here, especially compared to Oregon.
Dude, whales can’t survive in coloradoWithout Phil Knight, Oregon is a mediocre university in a bad college town. I’m jealous though. Wish CU had a whale.
True, but jackasses seem to thrive on the board of regents.Dude, whales can’t survive in colorado
The WSJ rankings are bass on 5 year revenue figures, the Forbes on profit. You're being disingenuous calling them "random"Random lists drawn up by folks to get some content =/ data
And I`d stop posting lists than have Utah over CU in this discussion. The only thing Utah has over us is recent on-field success.
The WSJ rankings are bass on 5 year revenue figures, the Forbes on profit. You're being disingenuous calling them "random"
Some random data points:like I posted above, I'm open minded to new data. I may be incorrect, but everything I see outside of this board reinforces my perception that USC is over-valued on Allbuffs.
here's a different take, based on social media engagement
not sure I agree, but regardless, brand recognition != brand value (but I suspect there's a correlation)
here's the first source I found in google on college brand recognition. it is based on global recognition, so if we're only interested in US this may not be as relevant. I'm struggling to find a recognition ranking based on only US.
1. Harvard University*
2. Massachusetts Institute of Technology*
3. Stanford University
4. University of Cambridge
5. University of Oxford
6. University of California, Berkeley*
7. Princeton University*
8. Yale University9. University of California, Los Angeles* (tie)
9. University of Chicago* (tie)
11. California Institute of Technology*
12. Columbia University*
13. The University of Tokyo
14. Tsinghua University
15. University of Michigan*
16. University of Pennsylvania*
17. Peking University
18. Cornell University (tie)
18. UCL (tie)
20. Imperial College London
21. Johns Hopkins University*
22. ETH Zurich—Swiss Federal Institute of Technology Zurich (tie)
22. University of Toronto* (tie)
24. National University of Singapore
25. London School of Economics and Political Science
I think your anecdotes about the size of watch parties are interesting and relevant. it's interesting, however, they don't seem to correlate to attendance or TV ratings. I suspect you're correct on your suspicions of Oregon not having watch parties and alumni chapters in either APAC or MX.Some random data points:
The two east coast cities I've spent multiple football seasons in: Boston and DC.
The USC watch parties are big, very big. Several hundred strong taking over large sports bars.
The UO watch parties are about equal in size to CU's - and this over a 15 year span where UO has regularly been top 10, and CU has, well, not.
Every USC grad I know is closely tied into their alumni network - I know one couple that has attended alumni "networking events" and watch parties in places like Beijing, Hong Kong and Mexico City. I'm pretty sure UO doesn't even have alumni chapters in those cities, let alone well attended watch parties.
A couple other data points:
How many Heisman trophies are on the shelf in Eugene?
How many in Los Angeles?
When was the last time Oregon won a national championship?
How many times has USC won?
Is this also the order for which you see the B1G cherry-picking 4-6 schools? I don’t see CU being more attractive than UDub in the four scenario, nor Cal/Stanford in 6 scenario.My PAC 12 "brand" rankings. Of course I'm biased .
USC
UCLA
Oregon
CU
Washington
Stanford/Cal (tie)
Arizona
Utah
ASU
OSU/WSU (tie)
Shortly after the last round of expansion, I recall reading that there are more B1G alums in the Phoenix metro area than Pac12 alums.Colorado and arizona are actually really good markets for the big 10. Tons of big 10 fans and alums in those states that you can upcharge the **** out of for your product to go along with bringing in the local team fanbases.
I don't doubt you're right. Lots of upper midwest retirees in AZ, whereas Pac 12 retirees generally have nicer geographies closer to "home."Shortly after the last round of expansion, I recall reading that there are more B1G alums in the Phoenix metro area than Pac12 alums.
Couldn't find a source to cite with two minutes searching though.
Just my opinion of how I think the brands are perceived in the country. Northing more.Is this also the order for which you see the B1G cherry-picking 4-6 schools? I don’t see CU being more attractive than UDub in the four scenario, nor Cal/Stanford in 6 scenario.
I am hoping that the B1G takes CU (a little bit of a longshot), or the P12 and B1G somehow merge. If one o those two don't happen, we get a) a P12 adding the scraps from the B12, which would suck, b) CU likely ends up being the tallest midget in the Mtn. Weenie Div. along with Bailer.Just my opinion of how I think the brands are perceived in the country. Northing more.
I have no doubt that however this shakes out CU is ****ed.
My impression has been that it's almost totally an NFL market. For college, I've found it just as likely to hear people talking about Ivy League as P5, but maybe Notre Dame, Penn State and Michigan. Not as true with college hoops. That's where St. John's, Syracuse and UConn come in pretty strong even though the Knicks own the town. fwiw, New Jersey is the same way with football- Giants, Eagles, Jets & bandwagon. Rutgers just "is" like Seton Hall. Cool if they're good, but not exactly leading water cooler conversations.None of the above, really. Though you probably see more Syracuse gear than the others, college football hardly registers for NYC natives. Thus, the transplants just follow the teams they bring with them. The local coverage of college football is basically nonexistent, except for the Friday betting lines in the tabloids.
Deceptive data. The big driver of justifying the Phoenix Coyotes was the number of snowbirds living there who were from Canada or the upper Midwest. I believe it is the least valuable franchise in the NHL. You can't build your sports market off retirees.Shortly after the last round of expansion, I recall reading that there are more B1G alums in the Phoenix metro area than Pac12 alums.
Couldn't find a source to cite with two minutes searching though.
It was a brilliant move. Way back in 2012 when the west was THE fastest growing part of America and the CFB world hadn't gone insane yet. Now there's these oligarch drug dealers running the show, buying all the properties, pimping one conference over the rest. Were all ****ed except for the SEC because they have the most money and there is no parent org to level the playing field.i think it is also likely that the 12 team playoff is dead. i don't think any conference is going to agree without understanding where all the dominoes fall.
given we are in the p12, a part of me thinks they will literally do nothing unless forced by members threatening to leave. the acc could also **** everything up by being more aggressive than the p12 or b10. and i don't see a path for our Buffs to somehow land in an expanded acc.
we live in dangerous times, but WTF do i know? i thought the move to the p12 was brilliant. maybe it will turn out that way, with what texasssss and the okies just did to the b12 but right now, it is concerning.
I'm interested in your opinion of which D1 football schools carries the most impact in NYC.
I've never lived in or near NYC, but my perception is a ranking something like:
admittedly, this is only based on perception and a maybe a half-dozen sports conversations I've had with New Yorkers (only one of whom GAF about college sports and he was a ND guy).
- Syracuse
- UConn
- Notre Dame
- Army
- Rutgers
- Buffalo
I may be wrong, but I’m fairly certain there is not a single Brown graduate working on Wall Street.Elite employees (Wall St money wagon) go to elite schools.
- Princeton
- Harvard
- Yale
- Cornell
- Brown
- NYU
My impression has been that it's almost totally an NFL market. For college, I've found it just as likely to hear people talking about Ivy League as P5, but maybe Notre Dame, Penn State and Michigan. Not as true with college hoops. That's where St. John's, Syracuse and UConn come in pretty strong even though the Knicks own the town. fwiw, New Jersey is the same way with football- Giants, Eagles, Jets & bandwagon. Rutgers just "is" like Seton Hall. Cool if they're good, but not exactly leading water cooler conversations.
Yeah, but do they know who Patrick Ewing is?The Big East is the college BB conference in NYC. It's not just St. John's and Seton Hall--the tournament is at the Garden every year.
Sure. He's the guy that got owned by Ed Pinckney from the Bronx in the NCAA tournament.Yeah, but do they know who Patrick Ewing is?
I used to go every year as a kid.The Big East is the college BB conference in NYC. It's not just St. John's and Seton Hall--the tournament is at the Garden every year.